BRAND CONSULTANCY
Fabio Gelato
Identity and packaging Design for a homemade gelato brand
Service
Identity. Packaging
Client
Fabio Gelato
Country
Taiwan
At the heart of Fabio Gelato lies a brand concept steeped in the elegance and opulence of the Art Deco era. Drawing inspiration from the gelato parlors of Italy, where indulgence and refinement intertwine, Fabio Gelato proudly dons a delicate pastel green hue, reminiscent of the charming interiors that beckon gelato connoisseurs.
The brand's choice of font, the illustrious "Billionaire" typeface, is a deliberate homage to the Art Deco era's typographic artistry. Bold, geometric, and exuding a sense of grandeur, it encapsulates the spirit of Fabio Gelato. This font choice not only pays homage to the past but also evokes a sense of timelessness and luxury, mirroring the qualities found in every scoop of their exquisite gelato creations.
Fabio Gelato's commitment to artistry, authenticity, and the celebration of Italian gelato culture is beautifully encapsulated in its Art Deco-inspired brand concept. It is a testament to the fusion of global influences, craftsmanship, and the desire to transport customers on a journey through taste and aesthetics, all within the walls of this delightful gelato haven in Taipei.
